Work on the new-look tCn website is under way and “tCn 2.0” should go live towards the end of this month. Yes, this is a little later than we had anticipated in Planning tCn 2.0, but the addition of some new functionality and making some existing features more intuitive to use will hopefully make the wait worthwhile.
We will also be working with some of our marketing partners on helping to get the Web 2.0 message out to construction businesses. Last month, for example, SMPR‘s Kirstie Colledge delivered a fantastic webinar on Social Media Marketing for the Construction Industry:
As we confirm and then build up towards the launch date, we will be adopting some of Kirstie’s recommendations ourselves, and will be looking to help both existing and new subscribers to tCn to do the same. There will be some specific advice on how to get the best out of tCn 2.o, but I know there is also construction industry interest in how to use generic social media tools: LinkedIn, Twitter, Facebook, YouTube and so on (this afternoon, for instance, I listened in as Kirstie’s colleague Katie Brown deliver a webinar: An introduction to Twitter for the UK construction industry – and was flattered that she recommended me and @tCntweets among her Tweeters to follow!).